The Buzz Week in Review
by Mike KrumboltzApr 3, 2009
'Twas a week of romance, mystery, and regret in the Buzz. A fetching soccer star got engaged, a hidden face emerged in a treasured piece of art, and an April Fools' Day prank went "too far." Recapping the week with a wink and a smile — it's the Buzz Week in Review.
Heather Mitts: Single no more
Soccer star Heather Mitts announced her engagement to NFL quarterback A.J. Feeley this week. Mitts, already a favorite on the Web, quickly surged an astounding 23,492% in Search. Related lookups for "heather mitts engaged" and "heather mitts pictures" also made a break for the goal. Of particular interest to male searchers: a spread Ms. Mitts did for Maxim magazine several years ago. Queries on "heather mitts maxim" soared 1,653%. Lookups for future hubby A.J. remained scant, but don't feel too sorry for him — the guy's marrying Heather Mitts.
We know that face...
Researchers discovered a "second face" on Egypt's famed bust of Nefertiti, and set the Web ablaze. People a lot smarter than us used a CT scan on the sculpture and learned that underneath the stucco lies a stone carving with a different face. Both faces are of Nefertiti, but they have different features. The stone model has creases near the mouth and a bump on the nose. Experts are speculating that someone must have ordered that the final version look different than the stone model when the bust was created thousands of years ago. Think of it as an ancient form of airbrushing. During the week, lookups on "nefertiti bust" and "who was nefertiti" posted triple digit gains.
Don't joke about NASCAR! Ever!
It started out as just a small April Fools' Day joke. Car and Driver magazine reported that President Obama was demanding that Chrysler and General Motors not receive any more federal bailout money if they continued to use their cars in NASCAR events. Clearly, a joke, right? Apparently not. Immediately, the web went wild. Lookups for "obama nascar" redlined the Search box, and Twitter went bananas. Once fans realized it was just a ruse, they didn't laugh. Car and Driver pulled the article, and apologized for going "too far." A Buzz Log on the topic was among the week's most popular articles. And that's no lie.
Also buzzing this week...
• Jay Leno was dissed by a Boston TV station that refused to air his new primetime show.
• An incredibly disgusting giant sea worm named Barry was discovered in Newquay, England. Click at your own risk.
• It may have sounded like an April Fools' Day joke, but it was very real: After 72 years, "Guiding Light" is going off the air.





