Flurry of Anna Nicole Searches
by Erik GuntherFeb 8, 2007
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The shocking death of former model Anna Nicole Smith sent searches to new heights. The demand for news and information surrounding her sudden demise is insatiable as searchers flock to the Web for information. We can't remember seeing raw search numbers like this since the death of Steve Irwin, but even that may not compare to the volume generated this afternoon.
Searches on "anna nicole smith" are coming in on the volume of tens of thousands every half an hour. Those looking to verify the details are busy searching on "anna nicole smith dead," "anna nicole smith dies," and "anna nicole smith death." Misspellings are also on the rise with "anna nichole smith," "ana nicole smith," and "ann nicole smith" leading the way.
While Yahoo! News was among those inundated with traffic as soon as the news filtered out, searches on entertainment bloggers also spiked. TMZ and Perez Hilton pulled in more Buzz than traditional entertainment news sources such as "Entertainment Tonight," "Extra," or "Access Hollywood." Queries on traditional media outlets have also surged with CNN leading the way followed by Fox News, MSNBC, and ABC News.
We're sure that searches on "daniel smith," "howard k. stern," "larry birkhead," and "anna nicole baby" will all see huge increases over the next 12 to 24 hours. As more strands of Anna Nicole's final hours become public knowledge, we know there will be plenty more to report on the Search angle of this tragic tale.
