Google's Perfect Ad: Missing the Marketing
I missed this blog post last week from one of Google's most senior VPs of Product, Susan Wojcicki. Titled "Ad Perfect" it starts:
Google's advertising business was founded on the core principle that advertising should deliver the right information to the right person at the right time. This is very similar to our mission in search, and, like our colleagues in search, those of us on the ads… » Full Story on John Battelle's Searchblog
Google's advertising business was founded on the core principle that advertising should deliver the right information to the right person at the right time. This is very similar to our mission in search, and, like our colleagues in search, those of us on the ads… » Full Story on John Battelle's Searchblog
